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Product case study Beauty services marketplace

Beauty Beauty — Location-aware beauty services marketplace

Beauty Beauty connects customers and salon owners through location-aware discovery, service presentation, booking interactions, and role-specific mobile experiences.

Discuss a services marketplace
Beauty Beauty mobile marketplace for customers and salon owners
01

The product challenge

A local beauty-services marketplace must help customers find relevant salons while giving salon owners the tools to present services, manage demand, and participate in a dependable booking and payment workflow.

02

The product approach

The mobile experience was divided into connected customer and salon-owner journeys, with location-aware discovery and role-specific actions tied to the same service marketplace.

Beauty services marketplace

Key product capabilities

01

Nearby salon discovery

Customers can find relevant beauty providers based on location and service context.

02

Service presentation

Salons can present services and offers in a structured, customer-facing experience.

03

Customer and owner roles

Different mobile journeys support discovery and booking on one side and salon operations on the other.

04

Booking workflow

Service selection and customer intent can move into a controlled appointment journey.

05

Payment readiness

The marketplace can support secure payment and related commercial integrations.

06

Marketplace operations

Platform controls can oversee providers, services, activity, and customer experience.

Product case study

A connected product flow

  1. 01

    A customer discovers nearby salons and relevant services.

  2. 02

    Service information and provider options are compared.

  3. 03

    The customer initiates a booking and payment journey.

  4. 04

    The salon owner manages the request through a connected provider experience.

Beauty services marketplace

Product interface evidence

The product profile shows parallel mobile experiences for salon customers and salon owners.

Beauty Beauty mobile marketplace for customers and salon owners
EastWestNets (EWN)

Building a local-services product with customers, providers, booking, and payment?

EWN can structure the marketplace roles, location and search behaviour, booking lifecycle, provider operations, and integration requirements.

Discuss a services marketplace